Eye Primer
Primer does some heavy lifting, but eyeshadow primer in particular means serious business. It’s key to keeping your eye makeup looking as flawless as when you first applied it—and preserve that seamless look all throughout the day. Plus, you’ll find that starting with eyeshadow primer first not only preps your eyelid, but brightens your eyes overall, prevents creasing, and allows your eyeshadow—whether it’s a powder, cream, or gel—to glide on smoothly.
