Scent Branding | Scent & Aroma Marketing, Sensory Branding
Today branding is everything. Smell is the sole remaining sense that can directly influence how a consumer regards a brand. Academic and industry research shows that scent can attract consumers, generate more revenue, improve customer satisfaction, and enhance the perception of the quality of a brand.
In combination with other marketing cues, scent can heighten brand connection, create stronger communication and deepen brand loyalty. In a competitive business environment where brands have an increasingly difficult time differentiating themselves and winning consumer spend and loyalty.
If you're looking for a unique scent that embodies your brand, look no further then a custom fragrance. A one-of-a-kind bespoke fragrance that is custom created just for your brand is a true enchanter which warms the heart while floating in a haze of boundless possibilities.
We work with brands, boutiques, spas and monthly subscription boxes worldwide to come up with a signature, artisanal scents that are on brand and sure to garner rave reviews from your tribe.
As seen in Glamour, Pop Sugar, Total Beauty, Lucky, Refinery 29 + more. 
Top Notes:
Top note oils are the lightest, most stimulating and energizing scents. They have a fresh, immediately apparent quality that is intense, but fleeting, due to their fast evaporation rate.
Bergamot
Cinnamon
Crushed Leaves
Eucalyptus
Fig Leaves
Grapefruit
Guava
Lemon
Lime
Lychee
Mango
Mandarin + Orange
Neroli (To Heart)
Pear
Peppermint
Petitgrain
Pink Pepper
Sage
Spearmint
Sea Salt
Tangerine
Tomato Leaf
Violet
Wasabi
Yuzu
Heart Notes:
Heart or middle note oils usually form the core of fragrance blends. They are strong, stable, lasting and potent. They are not as bright and fleeting as the top notes, or solid and grounding as the base notes. Their scent emerges shortly after the top note's first impression, but then stays.
Black Currant
Black Pepper
Cardamom
Carnation
Chamomile
Cherry Blossom
Coconut Milk
Fennel (To Top)
Freesia
Gardenia
Geranium
Heliotrope
Jasmine (To Base)
Juniper
Lavender (To Top)
Lemongrass (To Top)
Orchid
Orange Blossom
Pine (To Top)
Rose
Sage
Spearmint
Tea Tree (To Top)
Tuberose
Ylang Ylang
Base Notes
Base note oils are the slowest to evaporate. Their rich, heavy scents emerge slowly and linger. They form the base of the fragrance and give it staying power.
Ambergris
Ambrette
Anise
Balsam
Benzoin
Caramel
Cassia (To Heart)
Cedarwood
Clove
Jasmine
Leather
Mahogany
Musk
Oakmoss
Patchouli
Rose (To Heart)
Rosewood
Sandalwood
Tobacco Leaf
Tonka Bean
Tahitian Vanilla
Vanilla Bean
Vetiver
White Musk
Ylang Ylang (To Heart)
